by Sarah Brown
News emerged this week that mega-buck beauty campaigns starring Julia Roberts and Christy Turlington are to be banned in the UK. After receiving a flood of complaints, the Advertising Standards Authority (ASA) has deemed the excessive airbrushing in the Lancome and Maybelline ads ‘misleading’. The L’Oreal-owned brands defended their cover ups by claiming that eliminating [...]
As you know, all of Pai’s lovely certified organic creams are made from only the purest plant extracts and absolutely no chemical nasties or irritants. But, that’s not the only reason we’re so proud of them. Pai is also one of the few skincare companies, mainstream or organic, to not use Esterified oils. Instead, we [...]
Phenoxyethanol has become a hot topic recently and is an ingredient we are regularly asked about. When I started formulating Pai back in 2006, I looked at Phenoxyethanol as a preservative for Pai products. However, I discovered I was intolerant to it even in tiny amounts, so quickly ruled it out as an option. At [...]
The world of organics has come on leaps and bounds in the past 10 years. Unsophisticated balm-based formulations and ‘earthy’ packaging is gradually making way for high performance formulations with proven skin benefits and premium presentation. Unfortunately, the growing consumer demand for natural beauty products has led to a number of brands falsely labelling their [...]
Exciting news emerged last week of a new natural anti-ageing ingredient. Rhamnose, derived from the tropical Uncaria flower, is said to have proven regenerative properties that can counteract the ageing process. According to researchers L’Oreal, Rhamnose tricks skin cells into producing collagen, a chemical that plumps the skin, increases its elasticity and reduces the depth [...]
Sodium Hydroxymethylglycinate (rolls off the tongue doesn’t it?!) is a chemical preservative commonly found in “natural” cosmetics which helps prevent bacterial or fungal growth. A lot of customers have been turning to Pai as a result of severe reactions to this ingredient in other products, so I thought I’d put together a bit more information [...]
Unfortunately when it comes to beauty products, “organic” doesn’t always mean chemical-free. Pardon my rant in advance(!), but I’m always frustrated when I come across a beauty product that is marketed as “organic” or “natural”, yet contains a host of synthetic chemical preservatives. Cream based products contain water, and so need to be properly preserved [...]
One of the ‘Future 100′… This week is Global Entrepreneurship Week and it has already been a busy one for us. I attended an event on Monday where Gordon Brown and Peter Mandelson spoke of the importance of British enterprises to help weather us through the recession. No pressure… Peter Jones and James Caan, of [...]
Before developing a skin allergy, I was your average beauty consumer, mixing and matching products with little consideration for what they contained.
After years of research, trials and skin tribulations I discovered the remedial and rejuvenating powers of natural ingredients and Pai Skincare was born.