Saw some interesting news over on Your Beauty Industry blog yesterday regarding the latest brand to be slapped on the wrist by the Advertising Standards Agency. Boots brand Little Me Organics has had an advertisement banned after the ASA held up a single complaint that said “claims that the product was ‘organic’ were misleading because they [...]
ASA bans another celebrity L’Oreal ad
February 1, 2012 3 Comments

L’Oreal have found themselves in hot water yet again today over their recent advertising campaign starring Rachel Weisz. The Advertising Standards Agency concluded that the effects of Revitalift Repair 10 had been ‘misleadingly exaggerated’ through digital enhancement. While many would argue Rachel Weisz needs absolutely no retouching, the ASA deemed L’Oreal had adjusted her appearance [...]