How much Moisturiser should I use?


Whether it’s a pump a Cleanser, a dollop of Cream or a drop of Facial Oil – one of the most common questions we’re asked is… ‘”How much product should I be using?”. Whilst we’d love to be able to provide a ‘one-size fits all’ answer, it’s not quite as simple as that. The amount […]

What is seborrheic dermatitis?

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Suffering from red, aggravated skin that itches and occasionally burns? If it looks oily in appearance and regularly flakes, it could be seborrheic dermatitis. This common condition can be confused with eczema and psoriasis, but the scaly skin it causes typically looks yellowish and moist, rather than overly parched and inflamed. Where it appears Often […]

Inside & out Sensitive Skin Treatments at Content


London’s natural beauty and wellbeing emporium, Content Beauty has launched a brand new Skin Nutrition Treatment, combining expert nutrition with organic skincare. Our Marketing Manager, Nicola went along to try it out… “I’ve pretty much had eczema my whole life – covering me from head to toe as a baby, easing off at secondary school, […]

Why do I get red bumps after shaving?

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Summer is here, which means our legs are finally emerging from their safe houses (tights and trousers!) The downside? The tiresome task of hair removal begins again… Of course, we’ve a range of options. Epilation is popular, but also pretty time consuming – plus there’s the bother of kitting yourself out with the right machine. […]

5 unexpected ways to use your BioAffinity Tonic


Our BioAffinity Tonics are a total skin staple here at Pai HQ; there’s never one far from reach! The best thing about them is their versatility. They’re one of the hardest working products in your regime and can be used in so many different ways – which makes them a great investment, especially going into […]

3 things about Eczema that just aren’t true


Eczema can be an upsetting, painful and very common skin condition – it’s estimated that up to 10% of children will experience it, but the majority of them (75%) “grow out of it” by their teens. That said, it’s not exclusive to childhood. One in five women develop hand or face eczema as a result of […]

3 skincare switches to make in Spring

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It’s official: the weather is hotting up and we’re emerging from hibernation! Here at Pai HQ we’re all delighting in ditching the heavy knit jumpers and thick socks.  Shifting our wardrobes from winter to summer has also got us thinking about changing our ‘skincare attire’, too. The reason? Warmer temperatures, lower winds and higher humidity all […]

Could worms protect against eczema?


Rates of allergies and associated conditions are on the rise – latest surveys show that up to 30-35% of people are affected worldwide. Initially, this increase was seen in countries such as the UK, Europe and USA, but can now be found in all developed countries. Digging a little deeper, I discovered that levels of […]

The ultimate at home facial guide


I am a big believer in taking time out of your day to look after your skin properly – I’m not talking about a 30 minute cleansing routine, just a good five minutes in the evening to care for your skin and allow yourself to unwind. As a busy Mum, those precious five minutes to […]

What are AHAs and what do they do to my skin?


AHAs (Alpha-Hydroxy Acids) have become a bit of a buzzword in the beauty industry over the last few years. Also known as chemical exfoliants, these ingredients can pack a serious skincare punch. Sound scarily intense? Before you and your sensitive skin run a mile – allow me to explain. What are they? Generally derived from […]