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Pai Skincare UK
Pai Skincare Cleanser Middlemist Seven Camellia & Rose Gentle Cream Cleanser + Dual Flyer Cloth
Pai Skincare UK
Pai Skincare UK
Pai Skincare UK
Pai Skincare UK
Pai Skincare UK
Pai Skincare UK
Pai Skincare Cleanser Middlemist Seven Camellia & Rose Gentle Cream Cleanser + Dual Flyer Cloth
Pai Skincare UK
Pai Skincare UK
Pai Skincare UK
Pai Skincare UK
Pai Skincare UK

Middlemist Seven™ Cream Cleanser

£34.00

150ml / 5.0 fl.oz

Our cream cleanser is a gentle powerhouse for sensitive skin – and includes an organic cloth in every box.

Pai Skincare UK

Soothing

Pai Skincare UK

Softening

Pai Skincare UK

Cleansing

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Pai Skincare UK

Free full-size Gentle Genius™ Wet Moisturiser worth £30, with orders over £80

Middlemist Seven™ Cream Cleanser

£34.00

•

Vegan

•

Powered By Green Chemistry

•

Cruelty Free
Why You'll Love It

A CLEAN SWEEP.

A cult favourite, our gentle cream cleanser features a trio of oils which lift away dirt and make-up with ease – all while protecting the skin’s delicate oil and PH balance. It’s no wonder it’s not just our customers with sensitive skin that love it for super-soft skin that’s clean, not squeaky.

We know cleansing can feel like a drag. Literally. Like dirt, make-up and all the good stuff are being pulled from your skin. Not ours. Luxurious and gentle, this creamy formula makes skin feel like it’s had a holiday, not a chemical peel. The aim is to leave the skin in better nick than it found it, so it won't strip away those protective oils that keep the peace. Its clever Omega-rich ingredients – Camellia Oil take a bow – and innovative dual-effect sensitive skin cloth see to that.

Directions

Gently massage cleanser into dry skin across face and neck. Dampen the Twin Flyer Muslin Cloth to remove.

Full Ingredients

Aqua (water), Camellia Oleifera Seed Oil*, Ricinus Communis Seed Oil*, Prunus Amygdalus Dulcis Oil* (sweet almond oil), Lactobacillus Ferment, Cetearyl Alcohol, Glycerin, Butyrospermum Parkii Butter* (shea butter), Tocopherol* (vitamin e), Cetearyl Glucoside, Rosa Damascena Oil* (rose oil), Pelargonium Graveolens Flower Oil*, Sodium Levulinate, Lavandula Angustifolia Oil* (lavender oil), Lactic Acid, Litsea Cubeba Fruit Oil* (may chang oil), Sodium Stearoyl Glutamate, Sodium Anisate.

Naturally occurring in essential oils: Citral, Citronellol, Geraniol.

72.2% Organic (of total, minus water and minerals) / 100% natural origin.

*Organic

Recycling

We do our bit so it’s easy for you to do yours. Check out our instructions on how to recycle Pai packaging.

Pai Skincare UK

Key Ingredients

  • Camellia

    A prized oil from the seeds of the Camellia flower. Rich in Omega 6 and polyphenol antioxidants, it leaves skin moist and supple. And never stripped.

  • Rose

    We use Damask Rose Otto oil – the Rolls Royce of rose oils. Not only does it smell like a dream, it helps the skin to hold onto moisture and helps irritated and dull skin bounce back to health quickly too.

Sarah Brown, Pai Founder

"On Pai’s doorstep is Chiswick House, home to one of the last surviving ‘Middlemist Red’ Camellias in the world. Camellia sits at the heart of this gentle cleansing cream which keeps skin beautifully soft and balanced. It was the seventh product to be born into our range and we’ve named it after John Middlemist, who introduced this rare bloom to the UK."

SARAH BROWN
FOUNDER, PAI SKINCARE

Frequently Asked Questions

How do I choose between Phaze and Middlemist Seven?

Phaze is a gently foaming face wash with mild exfoliating properties, designed for oily and combination skin that's prone to breakouts or congestion. Middlemist Seven is a richer, surfactant-free cream cleanser that actively conditions while it cleans, making it the better choice for dry, reactive, or sensitive skin. If your skin feels tight or stripped after washing, Middlemist Seven is the one to try.

What makes Middlemist Seven different from other gentle cleansers?

Most cleansers, even those labelled "gentle" or "for sensitive skin", rely on surfactants that can strip the skin's protective lipids and disrupt its pH. Middlemist Seven contains zero surfactants of any kind. It uses a trio of plant oils (castor, camellia, sweet almond) to dissolve dirt and makeup on contact, so your skin's moisture barrier, acid mantle, and natural oil balance stay completely intact.

When should I use this in my routine?

Middlemist Seven is the first step in your skincare routine. Massage 1-2 pumps onto dry skin, remove with the dampened Dual-Effect Cloth, then follow with your serum and moisturiser. You can also pair it with Light Work Rosehip Cleansing Oil as a double cleanse: Light Work first to dissolve heavy makeup and SPF, then Middlemist Seven to deep-cleanse and condition.

How often should I use Middlemist Seven?

For most skin types we recommend cleansing with Middlemist Seven in the morning and evening.

If you have very sensitive skin, it's best to keep your routine as simple as possible and cleanse just once a day in the evening.

Does Middlemist Seven remove heavy makeup and sunscreen?

It removes all everyday makeup, including waterproof mascara. The plant oils dissolve makeup on contact without any need for surfactants. For days with heavier makeup or high-SPF sunscreen, try a double cleanse: Light Work Rosehip Cleansing Oil first to cut through the heavy layers, then Middlemist Seven to deep-cleanse and condition.

Can I remove the cleanser without the cloth?

Not effectively. Because Middlemist Seven is 100% detergent-free, it won't emulsify with water and rinse off the way a surfactant cleanser does. The included Dual-Effect Face Cloth is integral to how it works: the muslin side provides gentle mechanical exfoliation and lifts dissolved impurities, while the soft terry side does a final sweep for delicate areas like around the eyes. Using the cloth also means you avoid rinsing with tap water, which can disrupt skin pH, particularly in hard water areas.

How do I care for and replace the Dual-Effect Face Cloth?

Rinse your cloth thoroughly after each use and hang it to dry. Machine wash regularly at a low temperature to keep it fresh and hygienic. Over time the muslin fibres will soften and lose their gentle exfoliating texture, so replacement cloth packs are available separately when yours needs retiring.

Is Middlemist Seven suitable for oily or breakout-prone skin?

Yes. The formula is non-comedogenic, and Sweet Almond Oil helps dissolve the excess sebum responsible for clogging pores. Oil-based cleansing also avoids the rebound oiliness that can happen when surfactant cleansers strip too much and your skin overproduces oil to compensate. That said, if you prefer a lightly foaming wash and are actively prone to breakouts and congestion, Phaze may be a better daily fit.

Is Middlemist Seven suitable for eczema-prone or rosacea-prone skin?

Yes. It's passed 96-hour human repeat insult patch testing specifically on eczema-prone and sensitive skin volunteers. Because there are zero surfactants in the formula, it avoids the barrier disruption that published research links to detergent cleansing, where surfactant molecules penetrate the stratum corneum and interact with epidermal proteins and lipids, causing tightness, dryness, and flare-ups. For many people with reactive skin, switching away from surfactant-based cleansers resolves issues that serums and moisturisers alone can't fix.

Is Middlemist Seven safe during pregnancy and breastfeeding?

Yes. Middlemist Seven is confirmed safe for use during pregnancy and breastfeeding. It's COSMOS Organic certified, 100% natural origin, and has been 96-hour patch tested for tolerance on sensitive and eczema-prone skin.

What are the key ingredients in Middlemist Seven?

Organic Camellia Seed Oil (over 87% unsaturated fatty acids plus natural squalene) replenishes skin lipids and reduces water loss during the cleanse. Organic Castor Oil, roughly 90% ricinoleic acid, is the primary dirt-lifting agent, and published research identifies ricinoleic acid as a non-pungent anti-inflammatory that reduces oedema and inflammatory markers. Damask Rose Otto, steam-distilled from organic Bulgarian rose petals, contributes over 300 bioactive compounds including flavonoids and terpenes that support antioxidant activity and moisture retention.

What certifications does Middlemist Seven have?

Middlemist Seven is COSMOS Organic certified by the Soil Association (100% natural origin, 72% organic content), Leaping Bunny certified cruelty-free, and registered vegan. It's also dermatologist tested and approved, non-comedogenic, and has passed 96-hour human repeat insult patch testing on sensitive and eczema-prone skin.

Why should I choose Middlemist Seven over Light Work Rosehip Cleansing Oil?

They do different jobs. Light Work is a first-step oil cleanser that emulsifies with water and rinses off, designed for quick, efficient removal of heavy makeup and SPF. Middlemist Seven is a richer cream cleanser removed with the Dual-Effect Cloth, designed to condition and nourish your skin during the cleanse. If your priority is skin that feels soft and replenished after washing, Middlemist Seven is the one. Many people use both: Light Work first, then Middlemist Seven.

Overall rating: 4.804971 / 5 from 1569 reviews.

AI Generated Review Summary

Middlemist Seven™ Cream Cleanser is celebrated for its gentle cleansing action that leaves skin feeling clean, soft, and hydrated. Customers appreciate its effective makeup removal, lovely creamy texture, and great smell. The innovative dual-effect sensitive skin cloth and Omega-rich ingredients contribute to its popularity among those with sensitive skin.

Summary topics

  • Skin Feel (38%): A substantial number of customers pointed out that this cleanser leaves their skin feeling clean and soft.
  • Makeup Removal (3%): Customers loved how this makeup cleanser effectively and efficiently removes makeup without drying out the skin.
  • Product Texture (4%): It was noted by customers that the texture of the product is lovely, creamy, and great.
  • Product Smell (13%): It was observed by customers that the product has a great smell, with many describing it as lovely.
  • Cloth Effectiveness (7%): It was observed by customers that the cloth is amazing and leaves the skin feeling clean and fresh.

Review topics: ["smell","feels","packaging","issues","skin","face","texture","delivery","oil","ingredients","redness","price","size","eyes","looks","cleanser","quality","irritation","bottle","cloths","consistency","results","breakouts","pai","improvement","spots","fragrance","works","patches","pores"].

Review highlights

  • "Camellia & Rose Gentle Hydrating Cleanser" — Julie S.
  • "Lovely light fragrance and texture, skin feels lovely and soft after using." — Karen T.
  • "The texture and smell are wonderful and so gentle to my skin leaving it feeling soft." — Alice M.

Reviews

Love my products!

"Couldn’t be more pleased with my Middlemist Seven, Salvation Jane, and Rosehip oil. Middlemist cleanses gently,leaving my skin soft and not dried out. I add a few drops of Rosehip Oil to my Salvation Jane to moisturize. Products work well for my sensitive mild roseacea skin. Am a happy repeat Pai customer. Customer service is excellent!"

— Jill A. (5/5)

Best cleanser!

"I have used this for years and love everything about it. It is soothing but effective on my mature, dry , sensitive skin."

— Amanda B. (5/5)

Cleans well

"Cleans really well but having to remove it with your cloths makes my skin very red and I’m doing it super gently! I now rinse off what I can and then a quick wipe with the towling side."

— Rual G. (4/5)

Excelente

"Me encanta este producto. He empezado hace poco a utilizar productos de Pai Skincare y he de decir que por fin he encontrado unos productos que siento que me nutren y que me hidratan como mi piel necesita. He pasado toda mi vida de marca en marca y siempre todo ha sido un fracaso. Todo un gran descubrimiento! M encanta la sensación que deja este producto de limpieza, incluso puedo desmaquillar los ojos con él. La piel no se siente tirante después de usarlo, al contrario, se siente muy confortable."

— Amaya G. (5/5)

A beautiful cream cleanser, none

"A beautiful cream cleanser, none greasy leaves my skin so soft and glowy , love this cleanser , had used high street brand for years, but never got this result ! Will stick with Pai now! No nasties, totally Organic and vegan ( cruelty free)! Thanks Pai ."

— Barbara B. (5/5)

Gentle yet thorough cleanser that smells like a spa!

"I am in love with this cleanser! It's the first cleanser I've used that doesn't feel like its stripped my skin bare or super sensitive after using. My face feels that it's been cleansed but in a really gentle way, and the scent is absolutely beautiful. Its a very natural, calming spa like experience using this as part of my skincare routine. The ingredients are high quality and genuinely good for the skin. A little goes a long way too. I also really love the cloth that comes with it, one side for deeper exfoliation and the soft fibers on the other side of the cloth is very nice. Strongly recommend this product for a deep, gentle cleanser that is good to your skin!"

— Carolanne D. (5/5)

Best daily cleanser I've ever had

"I will never stop buying this great cleanser. It suits my sensitive maturing skin perfectly. I'm prone to redness and this daily cleanser leaves my skin looking and feeling the great. It's given me the confidence to go out makeup free."

— Helen N. (5/5)

Gentle cleanser

"This cleanser was recommended for my breakout skin. It is gentle, smells amazing and is easy to use with the cloth provided. I use it twice a day instead of using facial soap and with the other Pai products it has balanced out my skin. I’d highly recommend it."

— Kathleen W. (5/5)

Amazing

"This product plus a serum and moisturiser has totally change my skin’s appearance. I highly recommend anyone with problem skin to try this. I have mild rosacea but this has transformed my skin into a calm and glowing appearance."

— Mrs S. (5/5)

Simply the best!

"Hands down, the best, most soothing cleanser I’ve ever used! It has been my number one pick for over a decade!"

— Marcy S. (5/5)

Q&A

When will this product be back in stock (150ml) ? :)
Hi Elina, We aim to have this product restocked by the end of April. You can sign up on the website to receive an email notification once it is back in stock. Pai Customer Experience Team
When will the middlemist 150ml be back in stock ?
Hi Lisa, Middlemist Seven will be back in stock by the end of April hopefully. In the meantime, we do have our mini size available. Pai Customer Experience Team
Hi will middlemist seven be back in stock soon ?
Hi Jane, Middlemist Seven will be restocked by the end of April. We don't have an exact confirmed date as of yet, however, you can sign up on the website to be notified via email once the product gets restocked. Pai Customer Experience Team
I tried both, Middlemist Seven and the new Phaze, love them both but Phaze leaves my skin a little clearer but also less moisturized. I am thinking of using them together as a double cleanse, do you think that is a good idea?
Hi Johanna, Thank you for getting in touch. We are so pleased to hear that you love both cleansers! You may prefer to use Phaze on alternate nights or you could do Middlemist Seven Cleanser first and Phaze as your second cleanse a few times a week. Pai Customer Experience Team Member
I often wash my face in the shower. Is this cleanser still effective if applied to damp skin? Thanks!
Hi JS, Thank you for getting in touch. You may find it helpful to not wash your face in the shower as the water is hotter than we realise on our face. Over time this can be harsh and very drying on the skin. Middlemist Seven is best used on dry skin and then removed with lukewarm water and the cloth, follow with a final rinse of water. If you like to use a cleanser on damp skin you could try our new Phaze cleanser.
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