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Pai Skincare Serum Back to Life Jojoba & Hyaluronic Acid Hydration Serum
Pai Skincare Serum Back to Life texture
Pai Skincare UK
Pai Skincare UK
Pai Skincare UK
Pai Skincare UK
Pai Skincare UK

Back to Life™ Serum

Regular price £39.20
Sale price £39.20 Regular price £49.00
20% off

30ml / 1.0 fl.oz

Deeply hydrating Hyaluronic Acid serum that rescues parched, sensitive skin – clinically proven to restore moisture without irritation.

Pai Skincare UK

Hydrating

Pai Skincare UK

Plumping

Pai Skincare UK

Smoothing

Free delivery when you spend £30* | 90-Day returns

Pai Skincare UK

20% off everything, no code required. Sale ends 30 June.

Back to Life™ Serum

£39.20 Regular price £49.00

Vegan

Powered By Green Chemistry

Cruelty Free
Why You'll Love It

A GLASS OF WATER FOR THIRSTY SKIN When skin's gasping for moisture, it needs more than surface hydration. It needs a proper drink. Specifically formulated for very dry and eczema-prone skin, our bestselling hydration serum delivers moisture where it's needed most.

Hyaluronic Acid provides deep, lasting hydration rather than just sitting on the surface, while a trio of native Australian berries (muntries, riberry and pepperberry) support skin from within.

Prebiotic Inulin strengthens the skin barrier by protecting your biome. And Jojoba Oil carries it all smoothly into skin, without the propylene glycol that most serums rely on (and sensitive skin reacts to).

Clinically tested on sensitive skin to reduce dry patches without irritation. Skin feels less tight, more comfortable and properly hydrated. No stinging, no reaction. Just skin that's come back to life.

Directions

Massage one pump into clean, dry skin morning and night. That's it. No complicated rituals, no ten-step routine.

Hyaluronic Acid works best on slightly damp skin, so if you've just spritzed with a toner, even better. Follow with your favourite Pai moisturiser to lock all that hydration in.

A little goes a long way. One pump covers your whole face and neck, so your bottle should last around two months.

Full Ingredients

Aqua (water), Glycerin, Lactobacillus Ferment, Cocos Nucifera Fruit Extract (coconut fruit extract), Simmondsia Chinensis Seed Oil* (jojoba oil), Hyaluronic Acid, Kunzea Pomifera Fruit Extract (muntriesberry extract), Syzygium Luehmannii Fruit Extract (riberry extract), Tasmannia Lanceolata Fruit Extract (pepperberry extract), Sodium Levulinate, Lysolecithin, Sclerotium Gum, Sodium Anisate, Xanthan Gum, Pullulan, Helianthus Annuus Seed Oil* (sunflower oil), Jasminum Grandiflorum Flower Extract*, Litsea Cubeba Fruit Oil* (may chang oil), Pelargonium Graveolens Flower Oil*, Tocopherol* (vitamin e), Lactic Acid, Silica.

Naturally occurring in essential oils: Citral, Citronellol, Geraniol, Linalool.

100% natural origin.

*Organic

Recycling

Say no to landfill! Let's recycle everything! - Sarah

Once all the product has been dispensed, unscrew the pump from the bottle to separate the pump, cap and pouch from the glass bottle. Place the glass bottle into your household recycling. Place the pump, cap and pouch into your Pai mailer for delivery back to us.

All Pai boxes, cartons, sleeves and inserts can be recycled with your household paper recycling.

The majority of your Pai packaging can be recycled at home, but some components need specialist recycling. We've partnered with a specialist programme to make this as easy as possible for our UK customers.

Keep your Pai mailer box (it can be flat packed for easy storage). Fill it with the packaging elements you can't recycle at home, and clearly label the box RECYCLING. Create your free returns label and drop it off at the post office.

Please note we are unable to accept glass or non-Pai packaging. Glass bottles can be separated and placed into your household recycling.

If you are in the UK and unsure what your local services accept, visit recyclenow.com.

Pai Skincare Serum Back to Life texture

Key Ingredients

  • Jojoba

    We use jojoba oil to smooth and soften because its composition is so similar to our own skin’s natural sebum. This means our skin welcomes it onboard, absorbs it easily and doesn’t kick up a fuss.

  • Hyaluronic Acid

    A sugar the body naturally produces, Hyaluronic Acid can hold between 10 and 50 times its weight in water, storing it like a reservoir for the skin – giving a long-lasting, moisturising effect. Our all-natural form comes from maize.

  • Inulin

    An essential active for all skin types to boost skin tolerance. Extracted from chicory roots, this protective prebiotic rebalances the skin’s microbiota to form a natural defensive shield and keep skin healthy. We source our Inulin only from suppliers that ensure it's tested scientifically for its prebiotic properties.

Sarah Brown, Pai Founder

"Dehydration is a skin concern that's often overlooked and misunderstood. It’s very common, and can affect any skin type where the skin is lacking in water. Designed to penetrate as quickly and deeply as possible, our serum is tolerated and loved by even the most sensitive skins.”

SARAH BROWN
FOUNDER, PAI SKINCARE

Frequently Asked Questions

Is Back To Life suitable for eczema-prone skin?

Yes, it's specifically formulated for very dry and eczema-prone skin. The formula is dermatologist tested and approved, hypoallergenic, and independently patch tested on sensitive skin to deliver hydration without triggering irritation.

Is Back To Life non-comedogenic?

Yes. Back To Life is non-comedogenic, so it won't clog pores. It's a lightweight serum that delivers deep hydration without leaving a heavy or greasy layer on the skin.

Should I apply Back To Life to dry or damp skin?

Damp skin, always. Hyaluronic Acid works by drawing in available water, so applying to slightly damp skin gives it more moisture to pull into the deeper layers. Pat it on after cleansing, before your skin fully dries.

Can Back To Life replace my moisturiser?

Not quite. As a serum, Back To Life delivers Hyaluronic Acid deep into the skin, but you'll need a moisturiser on top to lock that hydration in. Think of it as the drink, and your moisturiser as the lid.

Can I use Back To Life with a facial oil?

Yes, they're a great pairing. Apply Back To Life first so the water-based actives absorb fully, then layer your facial oil on top to seal everything in. The Jojoba Oil already in the formula means the two will blend well without feeling heavy.

Is Back To Life safe to use during pregnancy and breastfeeding?

Yes, Back To Life is confirmed safe for use during pregnancy and breastfeeding. It's free from parabens, silicones, sulfates, PEGs, mineral oil, phthalates and alcohol, so there's nothing on the usual watchlist to worry about.

What are the key ingredients in Back To Life?

Alongside Hyaluronic Acid for deep hydration, the formula features a Lactobacillus Ferment prebiotic that supports your skin's microbiome, plus Coconut Fruit Extract and Glycerin for extra moisture. It also includes three native Australian botanicals: Kunzea Pomifera (Muntries), Syzygium Luehmannii (Riberry) and Tasmannia Lanceolata (Pepperberry), which are rich in antioxidants.

What certifications does Back To Life have?

Back To Life is COSMOS Natural certified, Vegan, and Leaping Bunny certified cruelty-free. It's made with 100% natural ingredients in Pai's London lab, and Pai is also a certified B Corp.

What makes Back To Life different from other hydrating serums?

Most hydrating serums focus on surface moisture alone. Back To Life is specifically formulated for very dry and eczema-prone skin, combining deep hydration with prebiotic barrier support so your skin actually holds onto moisture rather than losing it. It's Pai's bestselling serum, developed in our London lab with 100% natural ingredients and independently patch tested on sensitive skin.

Overall rating: 4.706796 / 5 from 515 reviews.

AI Generated Review Summary

Back to Life™ Serum is celebrated for its significant impact on skin hydration, reducing dryness and fine lines. Customers praise its non-irritating formula, which leaves skin feeling smooth, plump, and moisturized. The serum's effective hydration and pleasant texture contribute to its overall positive reception.

Summary topics

  • Effectiveness: 3%
  • Feel on Skin: 20%
  • Fine Lines Reduction: 2%
  • Hydration: 9%
  • Texture: 4%

Review topics: ["size","results","ingredients","colour","irritation","improvement","smell","issues","quality","fragrance","spots","works","feels","texture","packaging","use","skin","looks","amount","lines","glow","hydration","face","difference","oil","consistency","base","serum","redness","breakouts"].

Review highlights

  • "I loved these products, absolutely lovely feel, good amount in bottle, the colour was natural and nice scent."Suzy S.
  • "My tired skin feels supple and hydrated and I look less tired than I feel!"Claire C.
  • "Skin feels super soft and clean."✨Jenny B.

Reviews

Great discovery

"I like this serum. It doesn't make my skin greasy at all, which I really appreciate! I combine it with The Pioneer moisturiser and both work well together on my skin."

Laura L. (5/5)

The best all round serum for sensitive skin

"This is a fabulous serum which calms my skin, leaves it feeling smooth and plumped and is a great base for my skincare routine. Thoroughly recommend it."

Antonia C. (5/5)

Best serum

"Amazing, great serum keeps my face happy and moisturized. It is a must before I add lotion. I highly recommend it. It feels so good as it soaks into my skin."

Lindsay S. (5/5)

Love back to life

"Love back to life"

Kenny S. (5/5)

One of my top choices

"One of my top choices for hydrating serums"

Nichole D. (5/5)

must

"love the serums - definitely feel the quality"

Michal P. (5/5)

Soft, fresh and smooth

"Feel so fresh to use this one on summer days. It nourishes without blocking the breath of the skin"

Emmanuelle B. (5/5)

First time purchase

"It’s very lightweight and hydrates my skin well, however it doesn’t have the same effect All Becomes Clear had for my skin."

Stephanie S. (4/5)

I have been using it

"I have been using it during the winter and I can feel my skin is better than other winters, less incomfortable. I love it. Too bad is not offered any more as part of a bundle as it used to be in the sensitive skin one."

Iballa L. (5/5)

Extra moisture for dry, windy Midwest winter

"I bought this to help with my dry winter skin (I live in WI and it is cold and windy and so dry). It didn’t irritate my rosacea and did not make my skin oily or breakout."

Erika J. (5/5)

Q&A

Don' t know what to choose. I think i need most of the products , once i read the description. But that not must be true. How do i choose the right ones for me?? 51 years ,too! What should i prioritize?? Thank you!
Hi Evanthia, You can get in touch with our customer support team where one of our skin experts can help you choose the correct products. Alternatively, you can book a free skin consultation on the website. Pai Customer Experience Team
Is this safe for acne prone skin?
Hi Kenzie, Yes this is safe and suitable for acne prone skin. We would recommend using this if your skin needs hydration, otherwise, if you're looking for a product that will help to target acne, we would recommend our All Becomes Clear Serum. Pai Customer Experience Team
Does this serum have vitamin C in it?
Hi Emma, Thank you for getting in touch. Instant Kalmer Serum is a Vitamin C free product. We do have a Vitamin C Booster you may like to use in your Moisturiser or Rosehip Oil.
Why using at night? Is it only for night? Thanks
Hi Yevheniia, Thank you for getting in touch. You can use Back to Life Serum in the morning and in the evening before your Moisturiser. You can use it alone at night or apply Rosehip Oil or Moisturiser on top. You may prefer to use our Hyaluronic Acid Booster in your daily Moisturiser.
Hi, I was wondering if can you use Back to Life serum on its own without a moisturiser on top please? I'm 51 with perimenopausal skin, I do t like to feel to much on my face but still would like hydration. Thank you.
Hi Sally! We don't recommend using our Back To Life Serum in place of a moisturiser as it won't protect against moisture loss in the same way that a moisturiser will. We like to think of serums as feeding the skin, whilst creams protect it. However, you can alternate by using the serum alone in the morning and moisturiser in the evening, or vice versa. If you would like some guidance choosing the best moisturiser for your skin, please book a [free online consultation](https://www.paiskincare.com/pages/skincare-consultation?utm_source=zendesk&utm_medium=referral&utm_campaign=zendesk-email) with one of our skin coaches and we would be delighted to help! Customer Experience Team