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Our mission is to power your good skin days, because we know it can give you the confidence to feel unstoppable. Pioneers of green chemistry, we make every product ourselves in our London lab – using 100% natural actives to create skin-transforming formulas, all clinically proven for sensitive skin.
Our mission is to power your good skin days, because we know it can give you the confidence to feel unstoppable. Pioneers of green chemistry, we make every product ourselves in our London lab – using 100% natural actives to create skin-transforming formulas, all clinically proven for sensitive skin.
  • Our mission is to power your good skin days, because we know it can give you the confidence to feel unstoppable. Pioneers of green chemistry, we make every product ourselves in our London lab – using 100% natural actives to create skin-transforming formulas, all clinically proven for sensitive skin.
    Our mission is to power your good skin days, because we know it can give you the confidence to feel unstoppable. Pioneers of green chemistry, we make every product ourselves in our London lab – using 100% natural actives to create skin-transforming formulas, all clinically proven for sensitive skin.
  • Tan Prep Bundle Tan Prep Bundle
    • New
    • Cleanses
    • Brightens
    Bundle Brighten
    Tan Prep Bundle

    Self tan like a pro with this three-step cleanse, prep and glow bundle – now with 15% off.

    £86.50 £102
    • Cleanses
    • Brightens
    Bundle Brighten
    Tan Prep Bundle

    Self tan like a pro with this three-step cleanse, prep and glow bundle – now with 15% off.

    • Removes make-up and SPF
    • Ultra gentle polishing action
    • Builds a natural-looking tan
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  • Golden Hour Bundle
    • New
    • Hydrates
    • Brightens
    Bundle Brighten
    Golden Hour Bundle

    Get that healthy, sunkissed, where-have-you-been glow with our customisable tanning and bronzing drops duo and save 15% off.

    £45 £53
    • Hydrates
    • Brightens
    Bundle Brighten
    Golden Hour Bundle

    Get that healthy, sunkissed, where-have-you-been glow with our customisable tanning and bronzing drops duo and save 15% off.

    • Hydrates
    • Builds a natural-looking tan
    • No streaks, irritation or breakouts
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  • The Impossible Tan™ Hydrating Self Tan Drops The Impossible Tan™ Hydrating Self Tan Drops
    • New
    • Hydrates
    Glow Drops & Colour
    The Impossible Tan™ Hydrating Self Tan Drops

    A 100% natural, certified organic self tan that’s clinically proven to hydrate as it glows**.

    £34
    • Hydrates
    Glow Drops & Colour
    The Impossible Tan™ Hydrating Self Tan Drops

    30ml / 1.0 fl.oz

    A 100% natural, certified organic self tan that’s clinically proven to hydrate as it glows**.

    • Builds a natural-looking tan
    • Supports the skin barrier
    • Locks in hydration
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  • Gentle Genius™ Barrier Care Replenishing Body Wash Gentle Genius™ Barrier Care Replenishing Body Wash
    • New
    • Cleanses
    • Hydrates
    Body Wash Hand & Body
    Gentle Genius™ Barrier Care Replenishing Body Wash

    A cream-to-foam body wash powered by Ceramides and Colloidal Oats for all-over calm and conditioning.

    £28
    • Cleanses
    • Hydrates
    Body Wash Hand & Body
    Gentle Genius™ Barrier Care Replenishing Body Wash

    250 ml / 8.4 fl. oz.

    A cream-to-foam body wash powered by Ceramides and Colloidal Oats for all-over calm and conditioning.

    • Gently cleansing
    • Instantly hydrating
    • Supports the skin barrier
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  • Gentle Genius™ Barrier Care Wet Skin Moisturiser Gentle Genius™ Barrier Care Wet Skin Moisturiser
    • New
    • Hydrates
    • Soothes
    Body Cream Hand & Body
    Gentle Genius™ Barrier Care Wet Skin Moisturiser

    This time-saving moisturiser is powered by Ceramides to seal hydration into wet skin for up to 12 hours*.

    £30
    • Hydrates
    • Soothes
    Body Cream Hand & Body
    Gentle Genius™ Barrier Care Wet Skin Moisturiser

    200 ml / 6.8 fl. oz.

    This time-saving moisturiser is powered by Ceramides to seal hydration into wet skin for up to 12 hours*.

    • Locks in hydration
    • Ultra speedy, effortless application
    • Supports the skin barrier
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  • Gentle Genius™ Barrier Care Soothing Body Cream Gentle Genius™ Barrier Care Soothing Body Cream
    • New
    • Hydrates
    • Restores
    Body Cream Hand & Body
    Gentle Genius™ Barrier Care Soothing Body Cream

    A deeply nourishing body cream that’s clinically proven to keep skin hydrated for up to 24 hours*

    £30
    • Hydrates
    • Restores
    Body Cream Hand & Body
    Gentle Genius™ Barrier Care Soothing Body Cream

    200 ml / 6.8 fl. oz.

    A deeply nourishing body cream that’s clinically proven to keep skin hydrated for up to 24 hours*

    • Soothing dry, itchy skin
    • Dermatologist approved formula
    • Supports the skin barrier
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  • Gentle Genius™ Barrier Care Rapid Rescue Hand Cream Gentle Genius™ Barrier Care Rapid Rescue Hand Cream
    • New
    • Hydrates
    • Soothes
    Hand Cream Hand & Body
    Gentle Genius™ Barrier Care Rapid Rescue Hand Cream

    A fast-absorbing, Ceramide-rich formula to restore the skin barrier and instantly hydrate dry, chapped hands.

    £20
    • Hydrates
    • Soothes
    Hand Cream Hand & Body
    Gentle Genius™ Barrier Care Rapid Rescue Hand Cream

    60ml / 2.0 fl. oz.

    A fast-absorbing, Ceramide-rich formula to restore the skin barrier and instantly hydrate dry, chapped hands.

    • Clinically proven to instantly hydrate*
    • Soothes dry, chapped skin
    • Supports the skin barrier
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  • Gentle Genius™ Barrier Care Soak & Seal System™ Bundle Gentle Genius™ Barrier Care Soak & Seal System™ Bundle
    • Bundle
    • Hydrates
    Bundle Hand & Body
    Gentle Genius™ Barrier Care Soak & Seal System™ Bundle

    A body wash and wet skin moisturiser duo that's clinically proven to support the skin barrier*

    £58
    • Hydrates
    Bundle Hand & Body
    Gentle Genius™ Barrier Care Soak & Seal System™ Bundle

    A body wash and wet skin moisturiser duo that's clinically proven to support the skin barrier*

    • Body wash & wet skin moisturiser duo
    • Supports the skin barrier
  • Gentle Genius™ Barrier Care Body Collection Bundle Gentle Genius™ Barrier Care Body Collection Bundle
    • Bundle
    • Hydrates
    Bundle Hand & Body
    Gentle Genius™ Barrier Care Body Collection Bundle

    Four ceramide-powered body products to cleanse, condition and hydrate sensitive skin.

    Free £0
    • Hydrates
    Bundle Hand & Body
    Gentle Genius™ Barrier Care Body Collection Bundle

    Four ceramide-powered body products to cleanse, condition and hydrate sensitive skin.

    • Cleanse, condition and hydrate sensitive skin
    • Supports the skin barrier
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  • Rosehip Bioregenerate™ Face Oil Rosehip Bioregenerate™ Face Oil
    • Best Seller
    • Brightens
    • Nourishes
    • Smooths
    Face Oil Brighten
    Rosehip Bioregenerate™ Face Oil

    Our bestselling skin superfood for anyone in need of a rapid radiance boost, made with organic Rosehip Oil.

    £32
    • Brightens
    • Nourishes
    • Smooths
    Face Oil Brighten
    Rosehip Bioregenerate™ Face Oil

    30ml / 1.0 fl.oz

    Our bestselling skin superfood for anyone in need of a rapid radiance boost, made with organic Rosehip Oil.

    • Brightens and boosts radiance
    • Smooths and seals in moisture
    • Nourishing and multitasking skin superfood
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  • Light Work™ Cleansing Oil Light Work™ Cleansing Oil
    • Best Seller
    • Pai Icon
    • Cleanses
    • Brightens
    • Softens
    Cleanser Brighten
    Light Work™ Cleansing Oil

    Gentle yet ultra efficient, our Rosehip cleansing oil shifts make-up, SPF and daily grime at speed.

    £34
    • Cleanses
    • Brightens
    • Softens
    Cleanser Brighten
    Light Work™ Cleansing Oil

    100ml / 3.4 fl.oz

    Gentle yet ultra efficient, our Rosehip cleansing oil shifts make-up, SPF and daily grime at speed.

    • Leaves skin hydrated, quenched and supple
    • Melts away impurities and eye make-up
    • Clinically proven for sensitive skin
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  • Middlemist Seven™ Cream Cleanser Middlemist Seven™ Cream Cleanser
    • Best Seller
    • Softens
    • Soothes
    • Cleanses
    Cleanser Calm
    Middlemist Seven™ Cream Cleanser

    Our cream cleanser is a gentle powerhouse for sensitive skin – and includes an organic cloth in every box.

    £34
    • Softens
    • Soothes
    • Cleanses
    Cleanser Calm
    Middlemist Seven™ Cream Cleanser

    150ml / 5.0 fl.oz

    Our cream cleanser is a gentle powerhouse for sensitive skin – and includes an organic cloth in every box.

    • Cult favourite cream cleanser
    • Made for sensitive skin
    • Includes Twin Flyer skin cloth in every box
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  • The Anthemis™ Moisturiser The Anthemis™ Moisturiser
    • Pai Icon
    • Best Seller
    • Brightens
    • Nourishes
    • Smooths
    Moisturiser Calm
    The Anthemis™ Moisturiser

    Our bestselling bottle of calm is proven to instantly soothe sensitive skin – and hydrate for up to 24 hours*.

    £39
    • Brightens
    • Nourishes
    • Smooths
    Moisturiser Calm
    The Anthemis™ Moisturiser

    50ml / 1.7 fl.oz

    Our bestselling bottle of calm is proven to instantly soothe sensitive skin – and hydrate for up to 24 hours*.

    • Instantly comforts and calms
    • Sooths dry skin
    • Moisturises for up to 24 hours
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    • Prime & Glow
    SPF Brighten
    British Summer Time Glow™ SPF 30

    Your 2-in-1 SPF to protect and prime – with natural reflective pigments for instant radiance.

    Sold Out
  • British Summer Time™ SPF 30 British Summer Time™ SPF 30
    • Trending
    • Protects
    SPF Protect
    British Summer Time™ SPF 30

    A non-greasy, non-nano Zinc Oxide sunscreen for sensitive skin that protects against UVA + UVB.

    £39
    • Protects
    SPF Protect
    British Summer Time™ SPF 30

    75ml / 2.5 fl.oz

    A non-greasy, non-nano Zinc Oxide sunscreen for sensitive skin that protects against UVA + UVB.

    • Broad spectrum sun protection
    • Reduce premature sun ageing
    • Protects without drying
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  • The Gemini™ Stretch Mark System The Gemini™ Stretch Mark System
    • Trending
    • Nourishes
    • Hydrates
    Set Hand & Body
    The Gemini™ Stretch Mark System

    A pregnancy-friendly skincare duo to help reduce the appearance of stretch marks.

    £49
    • Nourishes
    • Hydrates
    Set Hand & Body
    The Gemini™ Stretch Mark System

    A pregnancy-friendly skincare duo to help reduce the appearance of stretch marks.

    • Promotes skin elasticity
    • Two-step stretch mark oil and cream routine
    • Locks in hydration
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  • Retinoid 0.3% Skin Renewal Booster Retinoid 0.3% Skin Renewal Booster
    • New
    • Renews
    • Reduces Fine Lines
    Booster Age Confidence
    Retinoid 0.3% Skin Renewal Booster

    Supercharge your skincare with our natural Retinoid booster, powered by a Retinoic Acid and Vitamin E complex.

    £24
    • Renews
    • Reduces Fine Lines
    Booster Age Confidence
    Retinoid 0.3% Skin Renewal Booster

    10ml / 0.3 fl.oz

    Supercharge your skincare with our natural Retinoid booster, powered by a Retinoic Acid and Vitamin E complex.

    • Improves skin tone and elasticity
    • Reduces the appearance of fine lines
    • Improves visible signs of ageing
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  • Easy Calm, Easy Glow Gift Set Easy Calm, Easy Glow Gift Set
    • Gift
    • Trending
    Set Calm
    Easy Calm, Easy Glow Gift Set

    A gift-wrapped skincare set with radiant results.

    £29
    Set Calm
    Easy Calm, Easy Glow Gift Set

    A gift-wrapped skincare set with radiant results.

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    • Smooths
    Booster Age Confidence
    Peptides 5% Smoothing Booster

    A concentrated booster packed with natural, collagen-boosting Peptides to plump sensitive skin.

    £19
    • Smooths
    Booster Age Confidence
    Peptides 5% Smoothing Booster

    10ml / 0.3 fl.oz

    A concentrated booster packed with natural, collagen-boosting Peptides to plump sensitive skin.

    • Collagen Boosting
    • Improves the appearance of fine lines
    • Mix in with your moisturiser or apply neat
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    • Hydrates
    Booster Hydrate
    Hyaluronic Acid 0.3% Hydrating Booster

    Hydrate dry, sensitive skin with this potent and all-natural Hyaluronic Acid booster.

    £19
    • Hydrates
    Booster Hydrate
    Hyaluronic Acid 0.3% Hydrating Booster

    10ml / 0.3 fl.oz

    Hydrate dry, sensitive skin with this potent and all-natural Hyaluronic Acid booster.

    • Three molecular weights of Hyaluronic Acid
    • Silky and fast-absorbing
    • Mix in with your moisturiser or apply neat
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